Year
2021
Role
Product Designer
Product
Digital experience
Year
2021
Role
Product Designer
Product
Digital experience
Context
During the pandemic, schools and teachers had to adopt hybrid education models at speed, without increasing technological burden or operational complexity.
The challenge was not the technology itself, but how to explain it, build trust and support the adoption of an entirely new educational model.
The solution
A clear and educational web experience was designed to communicate the hybrid education model beyond the technical layer.
The narrative prioritised understanding and adoption over technical detail, using visualisations, real use examples and a progressive information structure.
Impact
The website made a complex educational model tangible and understandable, supporting validation with schools and teachers.
Design acted as a strategic tool to generate understanding, trust and adoption in a context of high uncertainty.
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App & Website ZanaFit
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